I'm a writer who builds systems.

From an organized kitchen drawer to Japan’s nationwide waste management program, I love a good system. Components. Modularity. Scale. Followed by analysis and improvement. When things work together, they work better.

That’s how I like to approach my work because stories really are communication systems, and humans love them (myself included).

My favorite moment in a project is the 30,000-foot view. Using a digital whiteboard, you can lay out everything you’ve produced, really see how your assets are working together and dig into the question: where could we be better?

At this moment in my career, LLMs are proving to be a bit revolutionary. There are so many ways to analyze, systemize, and iterate. Workflows are streamlining and work is elevating. I’m very excited for what’s ahead and possible with larger-scale AI integrations in what I do (and the world in general).

If you’d like to know more about where I’ve been in my career and where I’m headed, take a peek at my resume. I’d love to chat if you want to talk stories and systems.